Butch Cassidy And The Sundance Kid (1969) - FRAMED
Original 1969 20th Century Fox key-book b&w publicity/ production still #135/x/58.
Paul Newman impresses Ross with bike tricks!
A key book publicity still is a photographic image taken during the production of a film, primarily for publicity and marketing purposes. These stills were kept in what was known as the "key book"—a studio reference archive that contained all the approved photographs related to a film's promotion. The "key book" was a master file or binder kept by the studio’s publicity department. It held the best photos chosen for promoting the film: for use in newspapers, magazines, press kits, lobby cards, and other marketing. Publicists, press agents, and exhibitors would browse the key book to select images for their materials.
- Year: 1969
- Size: 8 X 10 Inches
- Framed Size: 13 X 15 Inches
- Product Code: T5914
